Movie to Movement Launches The Love and Beauty Fund to Raise Money for Pregnancy Centers

The groundbreaking social justice initiative Movie to Movement has officially launched The Love and Beauty Fund in honor of its new short film Crescendo. The movie debuts worldwide on February 28.

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In efforts to raise $10 million this year for pregnancy centers around the world, The Love & Beauty Fund offers churches the opportunity to screen the film in their communities for a flat fee of $1,000. Fifty percent of the proceeds will be donated and the remaining will go towards Movie to Movement, enabling them to make more powerful films like Crescendo.

"With The Love & Beauty Fund, our hope is for people to not just be consumers in this life, but producers," says the president and founder of Movie to Movement, Jason Jones. "We want to help produce films that can impact the world. Through this story, if we can encourage a woman to know they have a place to turn, we have done our job."

Crescendo is based on a true story and is set in the 18^th century Holy Roman Empire, highlighting a series of events that turn an ordinary day into an extraordinary experience for a woman whose life will never be the same. Crescendo was written and directed by Alonso Alvarez and stars Ali Landry, Montserrat Espalde, Patrick Nuo and Jennifer Cadena. 

With nearly 70 centers already on board for the premiere, Movie to Movement will continue host special film screenings for audiences throughout the year.

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