Difference Media and EMI CMG Distribution Partner for New Deal

(Photo : Difference Media) Aaron Crabb

Difference Media, home to some of the leading names in Southern Gospel music, has signed an exclusive distribution agreement with EMI CMG Distribution. EMI CMG will oversee worldwide retail distribution at both Christian and mainstream outlets, as well as digital distribution, for upcoming releases from the label's acclaimed roster of artists.

"Difference Media was founded on a strong tradition of gospel music and the power of its message," says Greg Bays, Senior Vice President of sales and marketing for EMI CMG Distribution. "EMI CMG Distribution is pleased to be a part of this ongoing tradition with their artists and inspiring releases. We look forward to expanding Difference Media's impact with this worldwide distribution agreement."

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Difference Media's first release under the new agreement will be Aaron & Amanda Crabb's Mercy, due out on April 23rd launch. Mercy will be followed by the re-release of Canton Junction's hit self-titled debut from last year, featuring the #1 single, "Hold On."
 

"We are thrilled to partner with EMI CMG Distribution and believe it will serve to further the impact of Difference Media and our family of artists," said Matthew Hagee, the pastor of Cornerstone Church in San Antonio, Tex., of which Difference Media is a division. "We couldn't be prouder of the releases we have planned for the year, beginning with Aaron & Amanda's recording, and we are grateful to EMI CMG for helping us make the music more broadly available." 
 

Since the EMI CMG Distribution division was launched, EMI CMG has had more charting titles annually on Billboard's Top Christian charts than any other Christian distributor and has been named Billboard Magazine's Top Christian Music Distributor 15 times since 1995.

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